MENU
Health and product warnings
Not recommended for kids under 12 years old.Our ultimate purple serum colour corrects & whitens*. Dual-Action Formula for Immediate Color Correction* & lasting^ whitening results. A 3-step whitening Boost. Pump, Purple, Smile!
Colgate Optic White Purple Serum.
Our ultimate purple serum colour corrects* & acts as a whitening booster**.
Dual-Action Formula for Immediate Color Correction* & lasting^ whitening results.
A 3-step whitening Boost**. Pump, Purple, Smile!
Clinically tested technology, enamel safe, for daily use.
For best results, use the Optic White 5% Hydrogen Peroxide toothpaste and brush for 2 minutes. Following this, apply 1 pump on a soft bristle toothbrush and gently brush for 2 minutes. Expel excess and rinse mouth after use. Do not swallow.
Size: 40mL
Flavour: Refreshing mint & yuzu
*Effect is temporary.
**vs brushing with Colgate non whitening toothpaste alone.
^By removing surface stains with twice daily brushing after 2 weeks of use. Individual results may vary.
PURPLE SERUM: Neutralise yellow tones to colour correct
DUAL-ACTION FORMULA: Provides immediate colour correction* & lasting^ whitening. Clinically tested technology
TEETH WHITENING BOOSTER**: Whitens and brightens your teeth while freshening breath
REFRESHING MINT & YUZU FLAVOUR: To freshen breath while it whitens
A 3 STEP WHITENING BOOST: Pump, Purple, Smile!
Glycerin, Water, Hydrated Silica, PEG-12, Flavour, Potassium Hydroxide, Benzyl Alcohol, Xanthan Gum, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Sodium Saccharin, Cellulose Gum, CI 17200, CI 42090.
Store at room temperature. Avoid exposure to heat.
Information provided on this page is supplied to assist our customers to select suitable products. However, products and their ingredients are liable to change at short notice, which may affect nutritional, country of origin, ingredient and allergen information. Therefore, you should always check product labels before consuming. If you require specific information to assist in your purchasing decision, we recommend that you make further enquiries of the manufacturer (see contact details on the packaging) or contact us on 0800 404040.